Senders and domains

Sending addresses, your domain and verification.

  1. Add a sender profileA sender profile is the "from" identity on your emails. Campaigns and automations both pick one, and a campaign cannot be created without one.1 min read
  2. Choosing which sender to send fromEach campaign picks a Sender Profile in its Details step. One profile is marked Default and is pre-selected.1 min read
  3. Replies to your campaignsA sender profile has a Reply-To (optional) field. Set it when replies should go somewhere other than the from-address — sending from news@ while replies land in a support inbox is the usual case.1 min read
  4. Sending from more than one domainYou can add as many domains as you need on the Senders page. Each one gets its own DNS records and its own verification — see What the DNS records actually do.1 min read
  5. The recommended sending pace on a new domainEach verified domain on the Senders page shows a Recommended sending pace panel, with a bar comparing what you have sent today against the suggested volume.2 min read
  6. Verify a sending domainVerifying your domain is what lets you send from your own brand rather than a shared address, and it is the single biggest thing you can do for inbox placement.2 min read
  7. What each sending domain status meansEach domain in Sending Domains on the Senders page carries a status badge. Here is what each one is telling you.1 min read
  8. What the DNS records actually doThe DNS records to add panel gives you several records. You do not need to understand them to add them — copy each value exactly with Copy value — but knowing what they are makes the failures easier to fix.2 min read

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