Email metrics
Opens, clicks and what your numbers mean.
- How your automation emails are performingFlow Emails lists every email across all your automations in one table, with its Flow, Status, and Sent, Open and Click counts. You can search flows or subjects, and Edit opens the email.1 min read
- Reading your email metricsThe Metrics page is the overview across everything you send.1 min read
- Revenue and customer activityThe Stats page shows what customers are doing rather than what your emails did: Recent Activity with Customer, Event, Revenue and When, and a By Customer breakdown. Refresh re-reads it.1 min read
- Why open rates are unreliableOpen rates are the most quoted email metric and the least trustworthy. Worth understanding before you make decisions on them.1 min read
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