Question 1

How do I get started with Brainito?

Accepted Answer

Simply enter your website URL on our homepage to run a free audit and open your Marketing Audit in the dashboard.

Question 2

What information do I need to provide?

Accepted Answer

You only need to provide your website URL to get started. Our AI will analyze your site and create a customized marketing plan based on your business, industry, and target audience.

Question 3

How long does the analysis take?

Accepted Answer

The initial analysis typically takes 2-3 minutes. You'll receive a comprehensive marketing audit report immediately after the analysis is complete.

Question 4

Is there a free trial available?

Accepted Answer

Yes! We offer a free AI-powered marketing audit that gives you a preview of our capabilities. You can upgrade to a full plan anytime to access the complete strategy.

Question 5

What does the Marketing Audit include?

Accepted Answer

It is a multi-signal audit across technical SEO, on-page SEO, tracking, trust, SERP visibility, brand presence, and social signals—rolled into one score with actionable recommendations.

Question 6

Where do I run a new scan?

Accepted Answer

Open the dashboard Marketing Audit page, enter a domain, and start a scan. You can track progress live until the report completes.

Question 7

How often should I rescan?

Accepted Answer

Any time you ship major site changes, new products, or a new domain. Many teams rescan quarterly to benchmark improvements.

Question 8

Do I need an account?

Accepted Answer

You can preview results in guest mode for some flows; saving history and advanced sections works best when you sign in.

Question 9

How does the Hire a Marketer service work?

Accepted Answer

When you hire a marketer through Brainito, we match you with a dedicated marketing professional who executes your strategy with daily check-ins and full transparency.

Question 10

How do I contact my assigned marketer?

Accepted Answer

Once matched with a marketer, you'll have direct communication channels including chat, email, and scheduled video calls for strategy reviews.

Question 11

What tasks can my marketer help with?

Accepted Answer

Your dedicated marketer handles everything from content creation and social media management to SEO optimization, paid advertising, email marketing, and performance reporting.

Question 12

Can I change my marketer if needed?

Accepted Answer

Yes, if you feel the fit isn't right, you can request a new marketer. Our priority is ensuring you have the best possible partnership for your business goals.

Question 13

How do I track my marketer's work?

Accepted Answer

You'll receive daily updates, weekly reports, and access to a real-time dashboard showing all activities, deliverables, and performance metrics.

Question 14

How many tools are included?

Accepted Answer

324 tools covering SEO, content, ads, conversion, e-commerce, email and research. They are available to every signed-in account; some cost credits to run, and many are free.

Question 15

How do I find the right tool?

Accepted Answer

Two ways. From a failing factor in your audit, use the 'Fix this with' button — it opens the exact tool with your domain already filled in. Or press Ctrl+K (Cmd+K on Mac) anywhere in the dashboard and search the full library by name.

Question 16

What does a tool run cost?

Accepted Answer

Between 0 and 15 credits depending on what it does. Calculators and template generators are free; tools that call a paid data source or run a vision model cost more. The cost is shown on the tool before you run it.

Question 17

Are results cached?

Accepted Answer

Yes. Repeat runs of the same tool on the same input are served from cache and are not charged again.

Question 18

Which plans include email marketing?

Accepted Answer

Email marketing is included on the Growth and Agency plans. It covers campaigns, multi-step automations, dynamic segments, templates, a media library and suppression handling.

Question 19

Can I send from my own domain?

Accepted Answer

Yes, and you should. Add the DNS records we give you to verify your sending domain, then create sender identities on it. Mail then authenticates from your brand rather than a shared subdomain.

Question 20

What happens to invalid email addresses?

Accepted Answer

Addresses are validated when you import them. Invalid ones are marked and excluded from every campaign and automation, so they never affect your sending reputation.

Question 21

Are bounces and unsubscribes handled automatically?

Accepted Answer

Yes. Bounces, complaints and unsubscribes are captured and added to your suppression list automatically — you do not have to prune lists by hand.

Question 22

Can I send SMS or WhatsApp campaigns today?

Accepted Answer

Not yet. Audiences, templates, phone validation and scheduling are built, but the delivery worker is still in development, so a scheduled message is not sent. The feature is marked 'Soon' everywhere it appears, it is not included in any plan, and you are not charged for it.

Question 23

Will my SMS audiences carry over when it launches?

Accepted Answer

Yes. Contacts, consent records and templates you create now remain in place, so anything you set up will be ready when sending goes live.

Question 24

What does connecting Shopify give me?

Accepted Answer

Orders, checkouts and customers arrive as events, plus an onsite pixel for browsing behaviour. Existing orders and customers are backfilled on connect, so segments are useful straight away instead of after weeks of new traffic.

Question 25

Does it handle abandoned carts?

Accepted Answer

Yes. When a checkout starts and no order follows, an abandoned-checkout event fires carrying Shopify's recovery URL — so an automation can email the shopper a link back to their cart.

Question 26

What happens to my store data if I disconnect?

Accepted Answer

Store data is scoped to your workspace and is removable on disconnect.

Question 27

What is the weekly report?

Accepted Answer

Your site is re-audited across all 77 factors on a schedule, and you get an email covering what changed: score movement, factors that were passing and are now failing, and the fixes worth doing next.

Question 28

How do I turn it on or off?

Accepted Answer

Per domain, from your settings. Each site you track is toggled independently, and every email has an unsubscribe link.

Question 29

Does a weekly re-audit use my credits?

Accepted Answer

The weekly report is included with paid plans. Running extra audits on demand is what draws on your credit balance.

Question 30

Is there an API?

Accepted Answer

Yes. You can start a scan, check its status and pull a finished report as JSON. See the developer docs for endpoints and examples.

Question 31

What is the MCP server for?

Accepted Answer

It lets an AI agent audit a site and read the results as part of its own workflow, over the Model Context Protocol — useful if you want an assistant to run audits for you.

Question 32

How do I get an API key?

Accepted Answer

Create one in your dashboard settings. API and MCP access are available on the Growth and Agency plans.

Question 33

What is a credit?

Accepted Answer

Credits are the unit paid plans spend on work. A full marketing audit — the version with the fixes and the action plan — costs 100 credits. Individual marketing tools cost between 0 and 15 depending on what they call.

Question 34

How many credits does each plan include?

Accepted Answer

Starter includes 500 a month (about 5 full audits), Growth 5,000 (about 50) and Agency 50,000 (about 500). They renew with your billing cycle.

Question 35

Do I need credits on the free plan?

Accepted Answer

No. The free plan gives you 2 marketing audits every month at no cost, with all 77 factors scored and every issue named. Credits are what unlock the fixes, the action plan and the wider tool library.

Question 36

What happens if a scan fails?

Accepted Answer

Credits are refunded automatically. You are never charged for a report that did not complete, and a run served from cache is not charged again.

Question 37

Where do I see my balance?

Accepted Answer

In the dashboard header, and in more detail under Usage & Credits in your account menu.

Question 38

What payment methods do you accept?

Accepted Answer

We accept all major credit cards, debit cards, and UPI payments. Enterprise clients can also pay via bank transfer.

Question 39

Can I cancel my subscription anytime?

Accepted Answer

Yes, you can cancel your subscription at any time. Please refer to our Refund Policy for details on refunds and cancellation terms.

Question 40

Do you offer refunds?

Accepted Answer

We offer refunds based on our Refund Policy. Generally, refunds are available within the first 7 days if you're not satisfied with our service. See our Refund Policy page for complete details.

Question 41

Can I upgrade or downgrade my plan?

Accepted Answer

Yes, you can change your plan at any time. Upgrades take effect immediately, and downgrades apply at the start of your next billing cycle.

Question 42

How do I update my billing information?

Accepted Answer

You can update your payment method and billing details through your account settings or by contacting our support team.

Help & Support

Getting Started

Marketing Audit

Hire a Marketer

Marketing Tools

Email Marketing

SMS & WhatsApp

Shopify & Integrations

Weekly Report

API & MCP

Credits

Billing & Plans

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