TikTok Keyword Research for Videos People Search For

Enter one topic and get real TikTok search suggestions with estimated volume, 12-month trends and CPC, ready to shape your hooks, captions and hashtags.

Try:

5 credits per search. 20 free credits when you sign up, no credit card required.

air fryer recipes · TikTok · United States

Example
KeywordVolumeTrend
air fryer recipes90,000+20%
air fryer recipes healthy30,000+35%
air fryer recipes chicken20,000+10%
air fryer recipes easy15,000+25%
air fryer recipes for dinner8,000+40%

Example result with sample data. Yours uses live data for your inputs.

How it works

From one seed keyword to a list of terms worth targeting.

  1. Step 1

    Enter a seed keyword

    Pick the country you sell in. One word or a phrase is enough.

  2. Step 2

    We pull real search data

    Hundreds of real suggestions with volume, trend and cost per click.

  3. Step 3

    Pick your targets

    Filter, sort and export the keywords worth a page, a post or an ad.

What you get

What the result tells you, and why it is worth the minute it takes.

  • Real TikTok Search Phrases

    See the exact phrases people type into TikTok search, so your captions and on-screen text match how viewers look for videos.

  • Volume and Trend Data

    Compare estimated monthly search volume and 12-month trends to pick topics with demand that is steady or still growing.

  • Filter, Sort and Export

    Keep or drop phrases with include and exclude words, sort by any column, and export the list as a CSV for planning.

A TikTok keyword research tool shows you the phrases people type into TikTok search, so you can plan videos around demand that already exists. Enter one seed keyword, such as air fryer recipes, and pick a country from 47 markets. You get a list of real TikTok search suggestions built around your seed, with estimated monthly search volume, a 12-month trend line, a trend percentage, and CPC and competition where data exists. Sort by any column, narrow the list with include and exclude words, and export it as a CSV for your content plan.

How to Do TikTok Keyword Research Step by Step

Start with the topic of a video you want to make, written the way a viewer would type it, such as air fryer recipes or glass skin routine. Enter it as your seed keyword, choose the country your audience lives in, and run the search. The tool returns real TikTok search suggestions that contain or extend your seed, sorted by estimated search volume. Scan the top of the list for the biggest phrases, then sort by trend to see which ones are growing. Use the include box to keep only phrases with a word you care about, like easy or beginner, and the exclude box to drop terms that do not fit your niche. When the list looks right, export it as a CSV and move the best phrases into your content calendar.

What the TikTok Keyword Search Results Show

Each row is one phrase from TikTok search. Volume is an estimate of monthly searches for that phrase on TikTok, averaged over the last 12 months, and the small line chart beside it shows how those months moved. Trend is the percentage change across that period, so a green positive number means interest is rising and a red one means it is fading. CPC and competition appear where data exists and act as a rough sign of commercial intent: phrases that advertisers pay for usually come from people close to buying. Above the table you see how many keywords were found, their total volume and the average CPC. Treat the volumes as estimates for comparing phrases with each other, not as exact counts of searches.

How to Add Keywords to Your TikTok Videos

Once you pick a keyword, put it where TikTok can read it. Write it near the start of your caption in a natural sentence, show it as on-screen text in the first seconds, and say it out loud, because spoken words become searchable text when captions are on. Add a few relevant hashtags built from the same phrase and its close variants instead of a long list of broad tags. Keep the hook on the topic the keyword promises, so viewers who searched for it stay and watch. For example, a video targeting easy air fryer recipes could open with the line 'Three easy air fryer recipes for busy weeknights', repeat that line as on-screen text, and use a tag such as #airfryerrecipes in the caption.

Trending keywords on TikTok are phrases whose search interest is climbing. In the results, sort by the Trend column to bring the fastest risers to the top, then check the 12-month line to see whether the rise is steady or a single spike. A steady climb is a good topic for a series of videos, while a sharp spike suits a quick, timely post. Seasonal phrases repeat: a gift or recipe term that peaked last December will likely rise again, so plan those videos a few weeks ahead. Run the same seed for each country you post for, because TikTok searches differ by region. Then pair rising phrases with your own niche words to find angles fewer creators cover.

Keyword Research for TikTok Creators, Brands and Shops

Creators use the list to choose video topics and opening lines that match what their niche already searches. Brands use it to find problem and product phrases, such as how to fix dry skin or best desk setup, and build short tutorials that answer them. TikTok Shop sellers can check which product terms buyers search, then use those exact words in product videos and captions. Local businesses can add a city or neighborhood to the seed to see whether people search for nearby options. Whatever your goal, the method stays the same: one seed per topic, one main phrase per video, and a fresh search each month as interest shifts. A repeat of the same keyword and country within 30 days returns the saved result at no extra charge.

Common Mistakes With TikTok Keywords

The most common mistake is stuffing a caption with every phrase on the list, which reads as spam and blurs what the video is about. Pick one main keyword per video and one or two close variants. Another mistake is choosing only the biggest phrases: broad terms attract heavy competition, while a longer phrase with lower volume and a rising trend often gives a new video a better chance in search. Do not reuse Google keyword lists for TikTok either, because people phrase searches differently on each platform. Finally, keywords do not fix a weak video. Use them to make a good video easy to find, then check your TikTok analytics to see how much of your traffic came from search.

Frequently asked questions

Something else? Email support@brainito.com

How do I find keywords on TikTok?

Enter your video topic as a seed keyword and the tool lists the real TikTok search suggestions around it, with estimated volume and trend. Sort by volume to find demand and by trend to find rising topics, then pick one main phrase for each video.

Does the tool show TikTok search volume?

Yes. Each suggestion shows an estimated monthly TikTok search volume, a 12-month trend line and a trend percentage, with CPC and competition where data exists. Use the numbers to compare phrases with each other rather than as exact search counts.

How do I add keywords to a TikTok video?

Put your main keyword in the first line of the caption, show it as on-screen text early in the video, say it out loud, and add a few hashtags built from the same phrase. Keep the video on the topic the keyword promises.

How do I find trending keywords on TikTok?

Search your topic and sort the results by the Trend column. Phrases with a positive trend and a rising 12-month line are gaining interest. A steady rise suits a series of videos, while a sudden spike suits a quick, timely post.

Can I see TikTok keywords for a specific country?

Yes. Choose from 47 countries before you search, including the United States, United Kingdom, India, Canada and Australia. Suggestions and volumes reflect that market, so run a separate search for each country you create videos for.

How much does the TikTok keyword research tool cost?

It costs 5 credits per search, and new accounts get 20 free credits. Repeating the same keyword and country within 30 days returns the saved result without another charge, and you can filter, sort and export the results as often as you like.

Find the TikTok searches your next video should answer

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  • 20 free credits when you sign up
  • 5 credits per search
  • No credit card required