Reading Time Calculator for Honest Content Expectations
Paste your piece and see how long it takes to read in seconds, so you can set accurate expectations and trim the sections that run too long.
Free with a Brainito account. No credit card required.
Set Honest Expectations
Show readers an accurate reading time up front, so the right people commit to finishing the piece.
Trim With Purpose
A long estimate is a signal. Spot where to cut so your piece respects your reader's limited time.
Plan Content Length
Compare reading times across your posts to find the length your audience actually finishes reading.
Frequently Asked Questions
How is reading time calculated?
The calculator divides your word count by an average adult reading speed, typically around 200 to 250 words per minute, to estimate how long a typical reader needs to finish your piece from start to end.
Should I show reading time on my blog posts?
In most cases, yes. A visible reading time sets expectations and can improve engagement, since readers who know the length up front are more likely to finish. Many top publications in 2026 display it by default.
Is the Reading Time Calculator free?
Yes. It is free after creating a Brainito account. Paste in any draft, article, or newsletter and get an instant estimate as many times as you need while you edit and trim.
Know exactly how long your content takes to read in seconds
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