When to run a new scan

1 min readChecked against the dashboard on 22 August 2026
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Rescan whenever something material about the site has changed:

  • You shipped significant site changes.
  • You added new products or major new pages.
  • You moved to a new domain.

Beyond that, many teams rescan quarterly to benchmark improvement over time.

Why not more often

Most of what the audit measures — indexing, search visibility, brand presence — moves on a timescale of weeks, not hours. Rescanning the morning after a fix usually shows the same score and costs credits for no new information.

Fix, give it time to take effect, then rescan.

Comparing scans

Each scan is kept as its own report with its own URL, so an earlier scan is still there to compare against after you run a new one. Open Recent reports on your dashboard home, or View all for the full history.

Next: open Recent reports and check the date of your latest scan before running another.

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