Win the listing on Amazon. Build the brand off it.
Amazon gives you the buyers and nothing about them: no email, no remarketing, a Buy Box that can go to someone else tomorrow. The sellers who turn a product into a brand do the listing work with the words Amazon shoppers type, then build what Amazon cannot take away: a site at their own domain, an email list, a social following and outside traffic they can measure. Brainito does the second part from one workspace and gives you the keywords for the first.
Free to start. Paid actions use credits; most businesses spend $20 to $500 a month.
- Free Amazon keyword research tool, plus fourteen more platforms
- A brand website you own, built from a brief
- Google and Meta ads reported side by side, hourly
- Plans from $20 a month. Most sellers spend $20 to $500 a month
A listing is not a brand. A brand is what survives losing the Buy Box.
Amazon search works on the words in the title, bullets and backend terms matching what shoppers type on Amazon, which is not the same as Google. Sellers pay $99 to $279 a month for keyword suites to see those words. Brainito's Amazon keyword research tool is free and sits beside the Google, Walmart, eBay and social platform versions, so the listing and the outside campaign each use the right vocabulary.
Outside traffic is the part Amazon rewards and most sellers skip. A brand site at your own domain collects the email addresses Amazon withholds, hosts the guides and comparisons Google and AI assistants cite, and sends shoppers to the listing through links you can track. Brainito builds the site from a brief, writes and schedules the social posts, runs the email flows from your own domain, reports Google and Meta ads side by side, and audits the site weekly. Amazon Ads stay in Seller Central. Everything else lives here.
- Keyword suites at $99 to $279 a monthAmazon keyword research free, beside fourteen other platforms
- Customers who exist only as Amazon order IDsA list on your own domain, collected from your own site
- A storefront page inside Amazon as the whole brandA site you own, with guides that search and AI assistants cite
- Outside ads sent to the listing with no way to compare themGoogle and Meta on one page, hourly, with the leads in contacts
What Amazon seller marketing costs now
Typical US figures for a brand doing $20,000 to $300,000 a month on Amazon. Amazon fees and Amazon Ads sit on top of every row.
| Option | Typical monthly cost | What you get |
|---|---|---|
| Amazon keyword and listing suite | $99 to $279 | Keyword research, listing tools and tracking for Amazon only. |
| Amazon marketing agency | $2,500 to $5,000 plus a share of sales | Listing optimization and Amazon Ads management, often with a percentage of ad spend or revenue, on a contract. |
| Freelancer for off-Amazon channels | $1,000 to $3,000 | A site, email or social run part time, with tools billed separately. |
| Brainito AI marketing manager | $20 to $500 | Free Amazon keyword research, a brand site you own, email flows, social with approval, Google and Meta reporting, weekly audit, monthly plan, analytics, tasks and contacts. Dashboards free, credits only for work that runs. |
Suite and agency ranges are what Amazon sellers report paying in 2026. The Brainito figure is what businesses on the platform typically spend. Brainito does not manage or report Amazon Ads.
What Brainito does for an Amazon seller
Amazon keyword research, free
The terms shoppers type into Amazon for your category, for titles, bullets and backend search terms. Beside it: Google, Walmart, eBay, YouTube and ten more platforms.
A brand site you own
A real site from a brief at your domain, previewed at brainito.com/your-domain, edited by clicking, published to your own GitHub and Vercel, with buttons to the listing and a form into contacts.
The list Amazon withholds
Sign-ups from the site and from inserts that point to it land in contacts. Welcome, launch and review-request flows go out from your own sending domain.
Outside ads, one view
Google Ads and Meta side by side with campaign detail, refreshed hourly, with leads from ad forms arriving in contacts with the campaign recorded.
Cited by AI assistants
Readiness checks on the brand site and weekly tracking of whether ChatGPT, Perplexity and Gemini name your brand for the questions shoppers ask before they buy.
Social with approval
Drafts from the brand kit and product images, approval on the post, scheduling across the networks you use.
Weekly audit and monthly plan
77 factors on the brand site every week, and a plan each month for the pages, posts, sends and outside budget.
300+ free tools
UTM links for every outside campaign, headline tests, schema and meta tag writers, hashtag generators and the keyword tools.
The first month for an Amazon seller
Week 1: keywords
Run your top listings through the Amazon keyword tool and rewrite titles, bullets and backend terms. Run the free audit on any brand site you have.
Week 2: the brand site
Build the site from a brief, 150 credits, with a guide page per product category, buttons to the listings and a sign-up form.
Week 3: list and posts
Turn on the welcome flow, point inserts and bios at the sign-up page, draft and schedule a month of posts.
Week 4: outside traffic
Connect Google and Meta ads, tag every link with UTMs, and read which outside channel sent visits and sign-ups.
Goes with
- Amazon keyword research toolFree: the words shoppers type into Amazon.
- Website BuilderA brand site at your domain, built from a brief.
- Email marketingThe list Amazon does not give you.
- Paid AdsGoogle and Meta in one view for outside traffic.
- For ecommerceWhen you also sell from your own store.
- Marketing for Etsy sellersThe same approach for the other marketplace.
Start with the free Amazon keyword tool. Build the brand when you are ready.
No account needed for keyword research. When you want the site, the list and the outside channels, start free and the first build costs 150 credits.