Character Counter: Fit Every Limit on the First Try
Count characters instantly for ad headlines, meta titles and social posts, with limits for every major platform so nothing gets cut off.
Free with a Brainito account. No credit card required.
Live Counts As You Type
See character, word and space counts update in real time so you can trim and polish copy on the spot.
Built For Platform Limits
Check your text against limits for Google ads, meta titles, X posts and more without memorizing numbers.
Ship Copy With Confidence
Stop guessing whether headlines will truncate. Know your copy fits before it goes live on any platform.
Frequently Asked Questions
What character limits should I know in 2026?
Common ones include roughly 30 characters for Google ad headlines, 60 for meta titles, 90 for ad descriptions and 280 for X posts. Limits shift over time, so pasting your copy into the counter is the fastest way to stay safe.
Does the counter include spaces and emojis?
Yes. Spaces count as characters on every major platform, and the tool counts them by default. Emojis and special symbols can count as more than one character on some platforms, so always check your final text before publishing.
Is the Character Counter free?
Yes. The Character Counter is free after creating a Brainito account, with no usage caps. Paste text as often as you like while writing ads, meta tags, emails and social posts, and keep every piece inside its limit.
Count characters instantly and fit every platform limit
One account unlocks character counter plus 340+ marketing tools, weekly audits, and your action plan.